83% Of businesses say they would create more video content if there were no obstacles like time, resources, and budget.




According to Google in year 2000, about 361 million people were online, 14 years later there were over 3 billion.

That’s a growth rate of 764%!

Today, nearly half the world is online.

In Australia, the numbers are even more impressive: over 90% of Australians have personal access to internet, over 80% of them own a smartphone and there are 3.3 internet-connected devices per person.


On average, Australians spend over 3,360 minutes per month online, that’s over 56 hours!

So, what are they doing with all that time and how can your business tap into this enormous opportunity?

Well, many of them are online shopping.

In fact the web played a role in 64% of Australia’s total transactions of goods and services last year, with $19 Billion being spent online alone.



Besides shopping, people are also going online for entertainment.

Online video has seen triple-digit growth in the last five years, with millions everyday watching video on platforms such as Vimeo, Facebook, Instagram and YouTube.

And people are spending hours socialising and sharing on social media sites.

Connecting with clients online can help you better serve your existing customers, be discovered by new ones, and become more efficient with your time and money.

This is an opportunity any small business should embrace. 

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More Statistics

Social Media Video Statistics

People watch videos on Facebook every single day.
More than
Billion videos (estimated at more than 100 million hours of videos) are watched daily on Facebook.
More than
billion videos are watched on Snapchat daily.
More than
Million hours of YouTube videos are watched each day.
of social users watch more than an hour of YouTube or Facebook videos every week.
of Twitter users watch video content on the platform.
of people watch online videos every single day. - MWP
of mobile video viewers share videos with others. - Virtuets

SEO, Content Marketing, & Video Statistics

Companies using video see
more web traffic from search than non-video users – Aberdeen
Videos are shared
more times than links and text combined. –Orion21
Viewers retain
of a message when they watch it in a video compared to 10% when reading it in text. –Insivia
Video drives a
increase in organic traffic from search engines – Brightcove
of executives (which many B2B businesses target) would rather watch video than read text. –Forbes

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General Video Marketing Statistics

of people want to see more video from content marketers. -Hubspot
Marketers who use video as part of their marketing campaigns grow revenue a whopping
faster than businesses who don't use video. -VidYard
It is estimated that by 2020, online video will account for roughly
of all consumer internet traffic. - CISCO
Videos under 90 seconds long have average retention rates of about
Videos more than 30 minutes long only have 10% retention rates. -Hubspot
Adding video to emails can increase click through rates anywhere from 200 -
- Forbes
Users spend an average of
more times on sites with videos than those without. - MistMedia
The average video retains
of users until the end, but top 5% of all videos retain 77% of users to the end of the content. -Hubspot

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